Product designer

I design clear, durable systems for complex product teams.

I'm Nancy Liu, a product designer who modernizes mission-critical platforms and design systems, and also shapes everyday consumer apps from first sketch to shipped product, with a focus on simplicity, trust, and impact.

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Selected work

Recent product design case studies

A selection of systems, scheduling, AI, and onboarding work for teams navigating complex product decisions.

Mobile UXResearchProduct strategy

Plateful

You have ingredients. You've cooked a hundred meals. You still can't decide what to make. So I designed an app that remembers what you've already proven you'll cook.

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Design systemsDocumentationPlatform

Nimbus Design System

Built and launched a design system for the Air Force's Puckboard platform to make onboarding faster and product work more consistent.

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Mobile UXSchedulingResearch

US Air Force Mobile Scheduling Redesign

Redesigned a mobile mission scheduling experience to help aircrew review assignments and key details with less friction.

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AI UXDecision supportExplainability

US Air Force AI Recommendations

Designed AI-assisted crew recommendations that helped schedulers compare tradeoffs, understand impacts, and stay in control of final assignments.

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Enterprise UXSchedulingSystems

US Air Force Desktop Scheduling Redesign

Redesigned a desktop scheduling platform to modernize complex workflows and align the product with a new design system.

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OnboardingGrowthActivation

Amplitude: Onboarding Flow

Refreshed Amplitude's signup and account activation experience to make onboarding clearer, warmer, and easier to complete.

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Contact

Let's talk about product design.

nancyliu35@gmail.com LinkedIn